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Blog at Zen

08th November 2016

The Zen Team Bikes 250k for Charity… In Stilettos!

Today [Tuesday 8th November] we’re on the last leg of our two-day challenge to ride 250kilometres on a static bike whilst wearing stilettos, all in the name of charity.

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08th October 2016

What Exactly is Strategic PR?

Back in the 1990s PR was most certainly the poor cousin to marketing, but it’s absolutely come of age and it’s no longer about simply getting a client’s name out there, but much more about sharing really credible

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04th August 2016

The Ever-Changing English Language: Word Trends of 2016

Whether we like it or not, our language is changing. There’s approximately one new word created every 98 minutes – that’s about 14.7 words per day. Around 1,000 of these are actually added to the Oxford online dictionary each year, with words getting removed or labelled as ‘obsolete’ on a regular basis too.

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13th July 2016

The Changing Dynamic Between Journalist and PR

When talking about the relationship between the journalist and the PR professional, David Barstow of the New York Times eloquently posed the question… 'are the muscles of journalism weakening and the muscles of PR bulking up - as if on steroids'?

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01st June 2016

The Power of PR: Marking Milestones

Today marks a very important day. Today saw Connor Williams embark on his first day at school!

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